Vijay Mallya: From delivering Guest Lectures to being a Case Study

The following article is based on my own interpretation of the said events. Any material borrowed from published and unpublished sources has been appropriately referenced. I will bear the sole responsibility for anything that is found to have been copied or misappropriated or misrepresented in the following post.

Mudit Singhal, MBA 2015-17, Vinod Gupta School of Management, IIT Kharagpur

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The world is very small and it does not take too long for tables to turn, who better than The liquor baron Vijay Mallya understands this.

Case studies and guest lectures are the preferred mode to get industry insights at most of the B-schools around the globe. Vijay Mallya delivered a guest lecture at IIM Kolkata some time back and now with the Kingfisher Airline Debt Case he is set be to a Case study.

The case will offer enormous knowledge to students on variety of business fields like ethics, corporate governance and brand management. The case will also offer knowledge on how stakeholders are affected in such cases.

The B-school fraternity seems to believe recent examples from the industry are best for understanding as Ramalinga Raju of Satyam Computers case is also discussed at some of the IIM’s.

 

References:

http://economictimes.indiatimes.com/articleshow/51559461.cms

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