Alibaba eyeing Indian market

The following article is based on my own interpretation of the said events. Any material borrowed from published and unpublished sources has been appropriately referenced. I will bear the sole responsibility for anything that is found to have been copied or misappropriated or misrepresented in the following post.

Vivek Rakhade, MBA 2014-16, Vinod Gupta School of Management, IIT Kharagpur. ________________________________

India is one of the largest online retail markets in the world and is growing day by day. This creates huge opportunity for foreign investors to invest in India. Alibaba’s Chairman Jack Ma met Prime Minister Narendra Modi last Monday. This was his second trip to India in just about 4 months. Last year in November when Jack Ma first visited to India said that he will “invest more in India, work with Indian entrepreneurs, India technologists to improve the relationship of the two nations”.

Many entrepreneurs are looking forward to expand their businesses in India. Chinese e-commerce giant Alibaba is no exception and is eyeing for its expansion in Indian market. Already there are many e-commerce players in India and giving tough competition to each other. With Alibaba joining the bandwagon will increase this competition to the core. Alibaba is strategizing to collaborate and work with local online retailers so that it could use their customer base as well as form a robust network of merchants. With these many small online retailers Alibaba is trying to create a large marketplace to take on its rivals likes Flipkart, Amazon, Snapdeal in India.

References :


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s